SUPERSTORE was the latest veteran to return with a loss. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  In the absence of a primetime NFL game, a huge Thanksgiving win for THE MASKED SINGER. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands […]

        NETWORK FINALS:  THE MASKED SINGER gained 0.1 in final numbers.  Following up on a note from our morning post, during the course of its 2 hours THE GRINCH MUSICAL dropped in the 18-49 demo from 0.79 in the 1st 15 minutes to 0.50 in the last.         Broadcast […]

  The returnees were somewhat soft. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  A mostly steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  NETWORK UPDATE:  ABC’s DEMOCRATIC DEBATE rose 0.2 in final numbers, although it was still nowhere near its Republican counterparts, and FOX’s UFC LIVE climbed by the same amount.  Once SATURDAY NIGHT FOOTBALL was removed from CBS’s NY and Dallas ratings, the network plunged by 0.4/0.5/0.6 respectively over primetime’s 3 hours.  Broadcast Official Nationals Program […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 8.7, up a big 2.6 from last week’s game.  In addition, after adjustment for afternoon football, 60 MINUTES was at 1.8, and NCIS: LA was at 0.8.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Starz’s POWER led […]

        NETWORK FINALS:  The pre-finale hour of THE VOICE and THE MASKED SINGER gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Bravo’s VANDERPUMP RULES led Tuesday cable, down 0.03 to 0.49.  MTV’s TEEN MOM ticked down to 0.39, and RIDICULOUSNESS was […]