NETWORK FINALS:  There were no changes from this morning’s preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesdday cable, steady with last week’s 0.82, but lead-out DAMNATION lost almost 80% of that number, down 0.06 to 0.18.  On History, […]

  OLYMPICS:  The WINTER OLYMPICS OPENING CEREMONIES had a preliminary 8.6 rating in 18-49s.  That was up 2.4 from the non-medal events aired on Thursday, but down 0.8 from the 2010 Vancouver Opening Ceremonies.  (And for those with a long-range point of view, up 2.1 from the 2006 Opening Ceremonies from Turin.) OTHER NETWORKS:  As […]

  A low night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  […]

  With live coverage of football and President Obama’s address to the families of Newtown, last night’s ratings won’t really be clear until final numbers are released tomorrow.  What follows is a very preliminary account. CBS:  The SURVIVOR finale had the advantage of a huge (8.5) lead-in from an afternoon NFL overrun, and it’s currently […]

  A few notable items from today’s cable news: On the heels of a season-best rating last Sunday, HBO has renewed VEEP for a third season of 10 episodes.  Veep‘s been a very sturdy success for the network, considerably outrating its splashier sister show Girls this year (although, to be sure, Girls didn’t have a […]

  NETWORK UPDATE:  AMERICAN NINJA WARRIOR gained 0.1 in final numbers and the finale of THE ISLAND lost the same.  In addition, WHOSE LINE IS IT ANYWAY fell 0.1. CABLE HIGHLIGHTS:  Not even Shark Week could keep VH1’s LOVE & HIP-HOP from the top of Monday cable, up 0.02 to 1.58, with its AFTERPARTY up 0.08 to 1.15, […]

  BIG BROTHER was down a notch in its return. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  The necks are dwindling for THE VAMPIRE DIARIES. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]