CBS’s experiment with a May sweeps miniseries didn’t start well. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  BROADCAST FINALS: ABC:  After a rerun PRESS YOUR LUCK at 0.42, the special WOMEN OF 9/11 was at 0.47. CBS:  BIG BROTHER dipped 0.04 to 0.91, and HOUSE CALLS held at 0.21.  A special 48 HOURS was at 0.23. NBC:  AMERICA’S GOT TALENT dropped 0.04 to 0.61, and FAMILY GAME FIGHT was down 0.03 […]

  Steadiness can be good news these days. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  The season continued shifting downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

> FOX’s New Girl starring Zooey Deschanel is the clear standout so far this week.  At a 4.7 Adult 18-49 rating, New Girl’s series debut was the highest rated show on any network last night, rising 24% from its Glee lead-in.  This is an impressive showing from the freshman comedy. On CBS, Unforgettable made its […]

> Aside from NFL Sunday Night Football, there is nothing close to a dominant show on the night.  A lot of mid-2 and low-3 rated shows.  Even with the football competition, the night is filled with opportunity to build off the moderate successes.  ABC saw declines week to week in their 9 and 10 pm […]

        NETWORK FINALS:  On a night heavy with COLLEGE FOOTBALL, ABC’s game adjusted up 0.1 to 2.1, NBC’s was up 0.02 to 0.08, and FOX’s stayed at 0.4.  On CBS, 48 HOURS gained 0.1 to 0.5.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Putting aside […]

  The news for NBC was good and not-so-good. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]