DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  The Upfronts are officially here, more troubled than ever thanks to the ever-declining ratings at the broadcast networks.  (This Variety article does a good job of laying out the ways in which business considerations are altering what shows are put on the air.)  NBC is in the best position of the broadcasters, thanks to […]

  A GREY’S ANATOMY crossover helped out its spin-off. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  FOX may be in 4th place for the season, but it has the hot hand right now, with Spring blockbuster Empire and surprise success The Last Man On Earth livening up its season.  It’s trying to build on those with an aggressive Fall schedule (new shows are in ALL CAPS, new timeslots are in […]

        NETWORK FINALS:  The 24 HOURS TO HELL & BACK rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The day’s news was led by Fox News’s 5PM hour at 0.54/0.80/4.7M, with the same hour on CNN at 0.48/0.65/2.8M, and MSNBC’s […]

  NBC shook things up last night, to mixed effect. NBC:  A 2-hour THE VOICE hurt the 9PM competition, but resulted in a 3.7 for itself, the lowest Voice rating in weeks (down 0.4 from last Tuesday).  Putting GRIMM at 10PM gave the network a 2.0, its best rating in that slot since Parenthood ended its season (the […]

> Don’t get too excited about that increase in SMASH‘s 18-49 rating last night, because it just vanished.  In the final Nielsen numbers, Smash came back down to the same 2.3 number it had last week.  (Castle was also lowered a tenth of a point.)   The lower number is nothing to panic about.  The final […]

        NETWORK FINALS:  FOX’s US OPEN coverage adjusted to 1.5.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On HBO, after BIG LITTLE LIES rose 0.06 to 0.45, the premiere of EUPHORIA was at 0.17, an underwhelming number although HBO claims that the young-skewing show did […]