More truncated seasons.  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  […]

In addition to the four usual NFL time periods on Sunday (two 1:00 pm games, a 4:30 pm national game and the 8:30 game on NBC), Thanksgiving day featured a national NFL tripleheader.  Of all the games this week, the 12:45 Thanksgiving game on CBS was the highest-rated (15.2 household rating in the 56 metered […]

NOTE: the fast affiliate numbers below for CBS do not include live viewing of the GRAMMYS on the West Coast starting at 5PM PT. The numbers below will rise +15% to +20% in the official nationals tomorrow morning after time zone adjustment.  That being said, this was another steep drop for a TV staple. DEMOGRAPHIC […]

  A night of reruns on one network didn’t change much anywhere else. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

World Series Game 7 last night ended up with 40 million persons 2+ in an average minute and a stellar 12.6 P18-49 demographic rating, versus around 24 million P2+ and a 7 P18-49 demo rating for the last two Game 7 telecasts (in 2011 and 2014).   The Game 7 audience peaked in the 11:30-11:45 […]

  Several networks opted not even to try and compete with Sunday’s Olympics coverage, and the effect of the games on the shows that remained was mixed. HBO:  TRUE BLOOD didn’t miss an artery, as its craziest season ever continued to roll on with a 2.6, making it the highest-rated non-Olympics programming to air on […]

> There are few opportunities left to tune in to NBC and bask in the glory of the network that used to be.  One that remains, though, is 30 ROCK, postponed this season to winter due to Tina Fey’s pregnancy but now back on Thursday nights. WHERE WE LEFT OFF:  Wacky, smart, mildly surreal, wickedly […]

  NBC shook things up last night, to mixed effect. NBC:  A 2-hour THE VOICE hurt the 9PM competition, but resulted in a 3.7 for itself, the lowest Voice rating in weeks (down 0.4 from last Tuesday).  Putting GRIMM at 10PM gave the network a 2.0, its best rating in that slot since Parenthood ended its season (the […]