Cable ratings will be fragmentary until tomorrow, but here are some numbers worth noting: MAD MEN‘s Season 6 finale was, despite some viewers’ misgivings about this season, the show’s highest-rated finale ever, with 2.7M total viewers.  (AMC didn’t release 18-49 numbers, but Mad Men has always skewed old.)  That was 200,000 more viewers than […]

      NETWORK FINALS:  There were no adjustments from the Saturday preliminary ratings.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN had 3 COLLEGE BASKETBALL games in the Saturday cable Top 10, led by UCLA vs. Arizona at 0.65.  (Note that HBO, as is its practice, […]

Here are the weekend sports ratings for Saturday and Sunday June 17-18, 2017.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the same chart for the same weekend last year, June 18-19, […]

  A pair of premieres. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

The NCAA men’s basketball championship tournament rolled on Sunday with two games to select the last Final Four spots.  The two games averaged 19% higher household ratings than last year in the 56 local markets measured by Nielsen (covering 70% of the country).  The second game at 5:00 Sunday almost hit the magic 10.0 rating […]

  Agents of SHIELD has lost its superpowers. ABC;  One might reasonably have expected AGENTS OF SHIELD to benefit from the arrival of the blockbuster new Thor movie in theatres last weekend (the series is even planning a spin-off episode next week, although without any of the movie’s stars).  But instead, SHIELD plunged 0.3 to […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  NETWORK UPDATE:  The only change from preliminary numbers was a 0.1 gain for the NASCAR race on FOX. SATURDAY CABLE:  On BBC America, ORPHAN BLACK was up very slightly to 0.25, with follow-up IN THE FLESH barely registering at 0.03.  ESPN dominated the night with a 2.7 for its NBA PLAYOFFS game. SUNDAY CABLE:  […]