Wrestling returned to broadcast TV in a big way. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

THE WEEK.  For the recently completed week ending Sunday (February 4-10, 2013), CBS won again with a preliminary 3.35 adult 18-49 rating for the week.  This week’s win is driven by last night’s Grammy Awards (preliminary 10.3 demo rating, a stunning drop from last year’s 14.1 Grammy Awards).  In fact, last year CBS won Grammy week with […]

  FOX’s COLLEGE FOOTBALL game, featuring Stanford vs. Notre Dame (1.8) topped ABC’s with Oklahoma vs. Oklahoma State (1.4) in preliminary ratings.  CBS preceded 48 HOURS (0.8) with a trio of holiday reruns:  FROSTY THE SNOWMAN at 1.4, FROSTY RETURNS at 1.2, and THE STORY OF SANTA CLAUS at 0.9.  On NBC, a 2-hour DATELINE […]

  BIG BROTHER’s night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  Adding THE VOICE to a night always livens things up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  BROADCAST FINALS ABC:  After a rerun SHARK TANK at 0.46, 20/20 was down 0.04 to 0.42. CBS:  Returning from a rerun week, SWAT gained 0.04 to 0.50, FIRE COUNTRY ticked down to 0.51, and BLUE BLOODS was down 0.02 to 0.40. NBC:  Back from a week off, LOPEZ VS LOPEZ fell 0.09 to 0.24, […]

        NETWORK FINALS:  The primetime CBS NCAA TOURNAMENT games adjusted to 0.83/1.08.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NCAA TOURNAMENT and related programming occupied the Top 21 slots on Saturday cable, with TBS games at 0.95/0.78/0.61/0.55, TNT at 0.59/0.51/0.31/0.30, and Tru at 0.55/0.51/0.33.  […]

        NETWORK FINALS:  An adjustment squeezed THE VOICE past THE BACHELOR, although going to the next decimal point, the difference was only 2.06 vs. 2.04.  In addition, MAGNUM PI and THE PASSAGE gained 0.1 in final numbers, while THE RESIDENT lost the same (again, in more detailed numbers, the FOX shows were […]