Not surprisingly, the season finale of EMPIRE went platinum. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

> Fairy tales rule… but watch out for the zombies. ABC:  We won’t know for sure until later today, but odds are that the highest-rated show on TV last night was the season finale of The Walking Dead on AMC (our season finale review is here).  In the world of broadcast networks, ONCE UPON A […]

  Some mild improvement for ABC’s wreck of a line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

> Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques shouldn’t be taken as full TV pilot reviews, but rather as a guide to the general style and content […]

  A busy night, but not a particularly well-watched one. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  CBS has announced what’s expected to be its last round of midseason schedule changes, affecting Thursdays and Fridays.  Starting February 27, 2 1/2 MEN and THE CRAZY ONES will switch slots, with Crazy Ones moving to 9:30PM.  That’s likely going to dent the Robin Williams series, which will get a lower lead-in from Men […]

  CW’s experiment with historical romance didn’t get off to a great start. CW:  An 0.8 isn’t a terrible number for CW, so if REIGN can manage to hold there, it has a chance.  But its debut was 0.2 below the launch of The Originals, and a big 0.4 under last year’s premiere of Beauty & […]

NBC eked out a narrow victory Tuesday, averaging a 2.3 Adult 18-49 rating in prime time.  America’s Got Talent returned to the air with a 2.7 rating from 8-10 pm, exactly where it was on July 24, the last Tuesday telecast before the Olympics.   This time last summer (Tuesday, August 16, 2011) AGT scored a 2.9 rating. […]