…and this is why NBC won’t be running Revolution without a Voice lead-in anytime soon. NBC:  TAKE IT ALL, airing for the first time without the comfort of that Voice audience, collapsed by more than a ratings point in a single night, down 50% to a terrible 1.1–just a tenth of a point above its […]

  OLYMPICS Night 10 followed pattern with a drop from Sunday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

Scandal takes the next step. ABC:  Over the past few weeks, SCANDAL has been rocketing into a Season 2 hit, and with last night’s typically deliriously nutty hour (good coup d’etat vs bad coup d’etat!), it zoomed to a new high, up 0.4 to 2.8.  That gave it a dominant win for the hour, and […]

Here are the weekend sports ratings for Saturday and Sunday August 27-28, 2016.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 150K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the same chart for the same weekend last year, August 29-30, […]

  The time-zone corrected ratings are in for SUPER BOWL XLVII, and thanks to the 35-minute blackout (although excluded from the final game number) making it technically the longest Super Bowl ever, the audience ended up as 108.4M, reversing the recent trend by falling slightly from last year’s (much shorter and earlier-ending) 111.3M haul.  The […]

The Daytona 500 on FOX Sunday crushed the competition, averaging a 10.0 household rating and 22 share from 1:30-4:45 in the 70% of the country with local Nielsen meters (in 56 of the largest TV markets).  Last year, the race aired on Monday in prime time due to weather problems on Sunday, earning only a […]

  A low return for THE VOICE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

For the second week in a row, FOX is the only network above a 2.0 rating in the prime time weekly average.  NBC is headed for a record low week: the estimated 1.13 falls comfortably below the previous low (week 19 of the season, January 28-February 3).  Week 19 had a pretty good excuse: the […]