Another night of BIG BROTHER and then everything else. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

      NETWORK UPDATE:  As expected, football adjustments lowered CBS’s numbers, although not as drastically as last week’s.  THE BIG BANG THEORY remained at 3.8 (up 0.1 from last week’s final), LIFE IN PIECES was down 0.2 to 1.8 (steady), MOM lost 0.1 to 1.7 (up 0.2), 2 BROKE GIRLS fell 0.2 to 1.7 […]

  NETWORK UPDATE:  The heavily-promoted “epic” GRIMM episode gained 0.1 in final numbers.  Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): Discovery’s pair GOLD RUSH and ALASKAN BUSH PEOPLE remained at the top of Friday cable, GOLD RUSH down 0.03 to 1.43, and BUSH […]

        NETWORK FINALS:  AMERICAN HOUSEWIFE and FRESH OFF THE BOAT gained 0.1 in final numbers, but NO TOMORROW dropped the same.         Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND rose 0.12 to take Wednesday cable honors at 0.87, with HUNTING HITLER up […]

        NETWORK FINALS:  The CBS NCAA TOURNAMENT games adjusted to 2.0/2.1 (1.96/2.09 in less-rounded form).  Elsewhere, the rerun of TRIAL & ERROR and the 8PM rerun of SUPERNATURAL each fell 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NCAA TOURNAMENT was unsurprisingly dominant on […]

  NOTE:  The CBS schedule will adjust in finals to reflect the fact that the NCAA TOURNAMENT ran about 13 minutes into primetime, pushing the rest of the line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews […]

        NETWORK FINALS:  the OJ SIMPSON rerun special on FOX lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TBS’s Elite Eight NCAA TOURNAMENT games towered over Saturday cable at 3.03/2.17.  A&E’s LIVE PD edged up 0.02 to 0.69.  The KIDS CHOICE […]

        NETWORK FINALS:  The only change from early numbers was a 0.1 dip for THE EXORCIST.       Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  Discovery once again led Friday cable, with GOLD RUSH up 0.03 to 0.97, and TREASURE QUEST also up 0.03 to 0.47.  Both of ESPN’s […]