BROADCAST FINALS:  FOX’s MLB game was at 0.24.  CW’s new MASTERS OF ILLUSIONS was up 0.02 to 0.06.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  ESPN’s COLLEGE GAMEDAY took Saturday cable at 0.33, with COLLEGE FOOTBALL games at 0.17/0.15, and TOP RANK BOXING at 0.15.  NFL Network’s PRESEASON NFL games were […]

>CBS rode a preliminary 13.7 Adult 18-49 rating from 7:00-8:17 pm last night for the prime time portion of the Pittsburgh Steelers at Denver Broncos wild card playoff game.  The official rating for that segment will rise to a 15 or more in the official nationals tomorrow. 60 Minutes (from 8:17-9:17) scored a preliminary 4.0, […]

  BROADCAST FINALS ABC:  The season premieres continued:  THE CONNORS down 0.12 from last season’s premiere to 0.53, THE GOLDBERGS down 0.26 to 0.44, ABBOTT ELEMENTARY down 0.07 to 0.57 from its January series premiere (on a Tuesday), HOME ECONOMICS down 0.03 to 0.38, and BIG SKY down 0.11 to 0.26 (last season it aired […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

>HAPPY THANKSGIVING! The November sweep ended with a thud Wednesday — the night before Thanksgiving is always a tough night to program as viewers are distracted with feast preparations, travel, and other changes to the weekly routine.  Three networks managed year to year increases on this tough night (although still at depressed levels), while NBC […]

  BROADCAST FINALS:  On another heavy COLLEGE FOOTBALL day, ABC’s primetime game was at 0.74, NBC’s was at 0.42, and FOX’s was at 0.78, although CBS had the prize with its afternoon game at 2.88.  NBC’s SNL was down 0.07 to 0.66.  CW’s QUEEN ELIZABETH:  THE WOMAN BEHIND THE CROWN special was at 0.06.   […]

>A very good night for network television last night as three of four broadcast networks were up substantially over this night last year.  NBC averaged a 6.7 Adult 18-49 rating in the fast nationals Sunday night, and we are giving that a preliminary official national adjustment up to a 7.5 rating (well over the 6.0 […]