April 11, 2012

The Sked: Cable Ratings April 3-9

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Written by: Mitch Metcalf
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>History’s Pawn Stars returned with original episodes Monday at 10 pm, powering the reality hit to the top of the weekly cable ratings chart to a very good 2.0 rating with Adults 18-49.  That puts Pawn Stars tied for second place among all networks in the Monday 10 pm hour: #1 CBS Hawaii Five-O 2.6, #2-tie History Pawn Stars 2.0, #2-tie NBC Smash 2.0 (adjusted down from the fast nationals), #4 USA WWE wrestling 1.7, #5 ABC Scandal repeat 1.3.

HBO’s Game of Thrones turned in a terrific second week (a 1.9 rating, down only one tenth from last week’s season premiere), earning it another season.

Our weekly chart usually cuts off at a 1.1 rating, but we added ESPN’s coverage of The Masters golf tournament.  A 1.0 rating with over 4 million viewers 2+ is pretty impressive for a Friday at 3 pm program.  According to ESPN, the second-round coverage Friday was was the most-viewed Friday coverage ever for The Masters and the third-largest audience ever to watch golf on cable.


About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.