NETWORK UPDATE:  MODERN FAMILY gained 0.1 in final numbers, while THE MYSTERIES OF LAURA lost the same. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  We have another instance today of either the network or Nielsen mistakenly listing an original show as a rerun, which resulted in it being omitted from […]

  A solid result for a political special. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  Viewers know which NFL games they really care about. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

The Memorial Day holiday weekend will cause delays for daily national ratings (live+same day cable and broadcast) for several days.  This is how the ratings should roll out the next several days. We will update this schedule if anything changes.  (All times Pacific.) Friday May 25 nationals available Tuesday May 29 at 1 pm Saturday May 26 nationals available Wednesday […]

For NBC, the preseason was nice while it lasted. NBC:  The network launched its Thursday line-up last night against little or no competition from 2 of the other networks…. and fell off a cliff.  THE OFFICE, the last remnant of “must see TV,” tied its lowest-rated airing ever at 2.1, which was down a ghastly […]

  The NCAA BASKETBALL CHAMPIONSHIP GAME owned the night, yet didn’t disrupt anyone else very badly. Fast national ratings for Monday (with CBS adjusted upward by ShowbuzzDaily to estimate the ultimate time-zone adjusted performance in the official nationals) and comparisons to the similar night last year. CBS:  Our estimate is that the NCAA Championship will […]

      NETWORK FINALS:  After adjustment for NFL overrun, CBS’s numbers jumped all over the place, with 60 MINUTES up 0.02 to 3.4, NCIS: LA down 0.03 to 1.6, MADAM SECRETARY down 0.1 to 1.0, and ELEMENTARY steady at 0.7.  In addition, NBC’s SUNDAY NIGHT FOOTBALL ended up at 7.7, up 1.1 from last […]