NETWORK FINALS:  Things didn’t get better for THURSDAY NIGHT FOOTBALL in finals, which adjusted to 3.4, down 1.1 from last week’s game.  There were no other changes from morning numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The pinch was felt on the NFL […]

  Small declines. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  NETWORK UPDATE:  EXTREME WEIGHT LOSS gained 0.1 of poundage in final numbers.  However, both the CW reruns dropped by 0.1. TUESDAY CABLE:  Germany’s demolition of Brazil in the World Cup semifinals (ESPN) was the day’s easy winner at 1.9, as detailed in today’s WORLD CUP SKEDBALL post.  FINDING CARTER (MTV) debuted fairly well with […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

A bad night for debuts. FOX:  No one showed up for the return of TOUCH, which started with a weak 1.1 in its first hour and fell to an even worse 0.9 in its second.  Unless things turn around quickly (unlikely, with Grimm on the way as competition), its mysteries may never be solved. CBS:  Despite […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

        NETWORK FINALS:  The IHEARTRADIO MUSIC FESTIVAL special gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s coverage of the Michigan vs. Florida State ORANGE BOWL dominated Friday cable at 3.36, and other COLLEGE FOOTBALL bowl games included Nebraska vs. Tennessee […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]