A strong but not stellar start for LEGENDS OF TOMORROW. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). CW:  […]

        NETWORK FINALS:  The PGA CHAMPIONSHIP coverage adjusted to 0.8 in final numbers, and 60 MINUTES and the PRESS YOUR LUCK rerun each lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The season finale of TNT’s THE ALIENIST was at 0.20/0.17, compared to 0.27/0.18 […]

  Welcome to Upfronts week, when the broadcast networks (or what’s left of them) announce their Fall schedules and attempt to generate billions of dollars worth of excitement from advertisers.  It’s harder than ever to authoritatively analyze the thought process that goes into a broadcaster’s cancellation, renewal and pick-up decisions, because network ad revenues directly […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 3.4, down 0.2 from last week’s game.  In addition, both STATION 19 and GREY’S ANATOMY gained 0.1 in final numbers.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s share of THURSDAY NIGHT FOOTBALL was at […]

  NETWORK UPDATE:  60 MINUTES adjusted down 0.2 once the NCAA TOURNAMENT overrun was taken into account.  The rest of the CBS line-up stayed where it was in preliminary results.  In addition, ONCE UPON A TIME gained 0.1, as did the second half-hour of THE LAST MAN ON EARTH and the night’s rerun of THE […]

      NETWORK UPDATE:  As expected, ABC’s ratings dived after MONDAY NIGHT FOOTBALL preemptions were removed, with DANCING WITH THE STARS down 0.3 and CASTLE down 0.4 from this morning.  Elsewhere, THE VOICE gained 0.1 in final numbers, but MINORITY REPORT went 0.1 in the other direction.  Broadcast Official Nationals Program Ratings Chart   […]

  HOME ECONOMICS didn’t have a great 2nd week. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  Things are settling in on fall Mondays. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]