Maybe it did better on cable.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: THE DESCENDANTS 2 launched not just on ABC, but on a stack of Disney-owned cable networks, which may not have left much room for the broadcaster, since ABC managed only a 0.4 rating. An AFTER-PARTY special at 10:30PM was at 0.3.
CBS: A Friday episode of BIG BROTHER easily topped the night at 1.4. It was followed by 0.5/0.5 reruns.
NBC: DATELINE rose 0.2 to 0.9. It was preceded by an AMERICA’S GOT TALENT rerun at 0.8.
CW: A new MASTERS OF ILLUSION stayed at 0.2, and the reruns that followed were also at 0.2.
FOX: Reruns at 0.4/0.4.
Saturday TV is the usual mix of burn-offs, reruns and sports. On Sunday, NBC airs the season finale of SPARTAN, and on HBO, BALLERS and INSECURE happily follow GAME OF THRONES on the line-up.
PREVIOUS FRIDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS FRIDAY CABLE & BROADCAST NATIONALS
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