Due to the State of the Union address and reruns, most comparisons are to 2-3 weeks ago. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of […]

  NETWORK UPDATE:  The changes weren’t enough to make a significant difference, but the entire ABC line-up adjusted up in final ratings, SELFIE and MANHATTAN LOVE STORY each by 0.2 (leaving them at 1.6/1.5), and AGENTS OF SHIELD and FOREVER by 0.1 (1.8/1.4).  In addition, NEW GIRL and THE VOICE each gained 0.1, while CHICAGO […]

  ABC’s NBA game easily carried primetime. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

  NETWORK UPDATE:  CROSSBONES couldn’t hold its preliminary number, and slipped 0.1 to a 1.0 premiere.  WHAT WOULD YOU DO went up 0.1 to 1.2, and the SHARK TANK rerun was likewise up to 1.1. FRIDAY CABLE:  There was nothing going on but sports and comedy reruns.  ESPN’s NBA PLAYOFFS game dominated at 2.7, with […]

        NETWORK FINALS:  CBS’s NCAA TOURNAMENT coverage adjusted to 1.5/1.0/1.7, below last year’s 1.9/2.0/2.7 for the parallel night.  Elsewhere, GREY’S ANATOMY gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was another NCAA TOURNAMENT night, so TBS had the night’s Top […]

THE WEEK.  For the recently completed week ending Sunday (January 7-13, 2013), CBS pulled into first place with a preliminary 3.18 adult 18-49 rating, doubling last week’s 1.58 rating.  Two hours this week were unusual, non-recurring events (NFL playoff overrun on Saturday from 8-9 pm and Sunday 7-8 pm, at an 11.6 and 12.4 adjusted fast national […]

        NETWORK FINALS:  MONDAY NIGHT FOOTBALL adjusted to 1.5 on ABC.  In other football-related adjustments, FOX’s I CAN SEE YOUR VOICE dropped to 0.8, and the COSMOS rerun to 0.3.  In addition, THE VOICE and ALL RISE gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart […]

The AUDIENCE MAP series continues with a look at fall 2015:  FOX’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each show, […]