BROADCAST FINALS: ABC:  AMERICA’S FUNNIEST HOME VIDEOS aired for the first time in 2 weeks and dropped 0.14 to 0.39.  CELEBRITY WHEEL OF FORTUNE slipped 0.02 to 0.36, SUPERMARKET SWEEP gained 0.05 to 0.34, and THE ROOKIE was down 0.02 to 0.28. CBS:  The network again had the late national NFL game, and 60 […]

We are combining Friday and Saturday fall ratings projections into one post.  The two least-watched nights of television have relatively little value to advertisers (there are fewer people watching TV on these nights and the smaller audiences tend to be older and more downscale).  Consequently, the networks generally pay little attention to the two nights […]

  BROADCAST FINALS ABC: The limited series WOMEN OF THE MOVEMENT debuted at 0.43, and the accompanying documentary series LET THE WORLD SEE was at 0.40. CBS:  The line-up aired for the first time since December 9, with YOUNG SHELDON up 0.08 to 0.74, UNITED STATES OF AL up 0.05 to 0.50, GHOSTS up an […]

  CW needed to rip up its schedule and start over, and it mostly has.     Let’s take a look night-by-night. MONDAY:  The network is reuniting two of its cornerstone soaps for the Fall, with 90210 as the lead-in for the final 11-episode season of GOSSIP GIRL.  Since CW isn’t planning to begin its […]

  BROADCAST FINALS:  ABC’s NBA game led primetime at 0.79.  NBC’s SNL dropped a tenth to 0.82.  On CW, GREAT CHOCOLATE SHOWDOWN premiered at 0.09, and WORLD’S FUNNIEST ANIMALS was up 0.03 to 0.07.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  ESPN’s COLLEGE BASKETBALL was at 0.59/0.43/0.36/0.32/0.31, and TOP RANK BOXING was […]

  Last week’s premieres eased a bit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

    Anyone watching network television last night needs to get an HBO subscription and find AMC on their channel guides, because there were stunning episodes of Mad Men and Game of Thrones on hand, even by those series’ remarkable standards (as well as the best-so-far half-hours of Girls and Veep).  But yes, test patterns […]

  BROADCAST FINALS ABC:  The line-up aired for the first time since December 16.  STATION 19 rose 0.06 to 0.75, GREY’S ANATOMY jumped 0.17 to 0.78, and BIG SKY was up 0.03 to 0.30. CBS:  Airing for the first time since January 27, YOUNG SHELDON fell a tenth to 0.63, and UNITED STATES OF AL […]