NETWORK FINALS:  HAWAII 5-0 gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH led Friday cable, up 0.11 to 0.85, with a lead-out special at 0.57.  A&E’s LIVE PD ticked down to 0.74.  ESPN’s NBA doubleheader was at […]

    NETWORK UPDATE:  SUNDAY NIGHT FOOTBALL adjusted to 6.1 in final numbers, down 0.9 from last Sunday’s game.  FOX’s MISS UNIVERSE PAGEANT lost 0.1.  After adjustments for the late afternoon NFL overrun, 60 MINUTES gained 0.1, and UNDERCOVER BOSS climbed 0.2. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:   Either Showtime or […]

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing will be a satisfied customer.  But a continued fall in Week 3 can be a sign of trouble, […]

        NETWORK FINALS:  As with Tuesday night, there was no adjustment for the WINTER OLYMPICS from morning prelims.  Elsewhere, the rerun of AMERICAN HOUSEWIFE lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader led Wednesday cable at 0.66/0.50.  NBC […]

  Due to the Thanksgiving weekend holiday last week, comparisons are to 2 weeks ago unless otherwise noted. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership […]

  NETWORK UPDATE:  THURSDAY NIGHT FOOTBALL adjusted up to 4.5, the night’s easy winner but nowhere near last week’s 7.5.  (It also scored 1.15 in its NFL Network simulcast.) THURSDAY CABLE:  ESPN’s COLLEGE FOOTBALL coverage (featuring two top 25 teams: #5-Auburn at #20-Kansas State) led the night at 1.34, far higher than last week’s 0.38 […]

    NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 4.2, down 0.6 from last week’s game.  In addition, YOUNG SHELDON and LEGACIES gained 0.1 in final numbers, while HOW TO GET AWAY WITH MURDER lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Fox Sports 1’s ALCS […]

  WORLD OF DANCE ended its season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]