>State of the Union coverage (most of which is not actually rated because it is “sustaining” programming, i.e. no commercials) dominated the night.  The night only counts about half as much as a normal Tuesday in the season record books because only about 90 minutes on each network (60 on FOX) was commercially sponsored.    […]

  BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS gained 0.03 to 0.37, CELEBRITY JEOPARDY was steady at 0.37, CELEBRITY WHEEL OF FORTUNE dipped 0.03 to 0.33, and THE ROOKIE was down 0.03 to 0.27. CBS:  60 MINUTES was at 0.56, a tick off 2 weeks ago when the network didn’t have the late national NFL […]

  It was the last Friday of the regular season, but the lights were already off. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

The MLK holiday weekend will cause delays for daily national ratings (live+same day cable and broadcast) for several days.  This is how the ratings should roll out the next several days. We will update this schedule if anything changes.  (All times Pacific.) Friday January 17 nationals available Tuesday January 21 by 2 pm Saturday January 18 nationals available Wednesday […]

  FRIDAY NETWORK UPDATE:  Some old business first:  Nielsen finally updated its “final” Friday ratings, and as expected, the entire ABC line-up had been seriously screwed up.  The actual finals for the network were 1.0 for BE MY VALENTINE, CHARLIE BROWN, 1.8 for SHARK TANK and 1.2 for 20/20, unchanged from the overnight numbers. SUNDAY […]

THE WHISPERS got a lot quieter. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Friday cable, up 0.07 to 0.57, and the lead-in hour was up 0.03 to 0.31.  Discovery’s GOLD RUSH was at 0.46/0.37 compared […]

For broadcasters: The end of the world as you know it?  Walking Dead not only tops the cable ratings chart, but also beat everything else on TV — by far.  The highest-rated program in prime time last week on broadcast television with adults 18-49 was the the second game of the NCAA double-header Sunday that spilled into […]