A subdued night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  […]

With the end of the broadcast season comes a flurry of press releases from the broadcast networks.  FOX had the most to crow about as it won the entire season and the May sweep with Adults 18-49.  FOX’s headline: “FOX sets new broadcast industry record with eight consecutive victory among adults 18-49”.  FOX went on […]

        NETWORK FINALS:  There were no changes from the Friday preliminary numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Only a couple of shows penetrated the block of sports and news telecasts atop Friday cable.  A trio of BASEBALL PLAYOFFS games were in the lead, […]

  No magic for NBC last night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

Scroll down for the complete round-up of Super Bowl Sunday (pre-game and post-game), as well as other sports over the weekend in the normal SKEDBALL weekly format.  But first, Super Bowl tracks for metered market overnight ratings.  National ratings will be posted as available. Super Bowl Ratings Track: HOUSEHOLDS (HH) Metered Markets National Last eight years […]

  A soft ratings night for everyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  BROADCAST FINALS ABC:  SHARK TANK rose 0.15 to 0.68, outdone by its lead-out 20/20, which had a tremendous performance for the night, jumping 0.55 to 1.02. CBS:  Following a rerun SWAT at 0.33, MAGNUM PI edged up 0.02 to 0.43, and BLUE BLOODS was up 0.05 to 0.46. NBC:  THE WALL dropped 0.06 to […]

FOX had a very strong NFL Sunday doubleheader.  The late afternoon time period (4:30 pm ET games) was the highest-rated of the four slots (as usual) with a 14.8 household rating in the 56 metered-markets that cover 70% of the country.  The extraordinary number was the first half of the doubleheader at 1:00 pm, a […]