January 11, 2012

The Sked: Cable Ratings January 3-9

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Written by: Mitch Metcalf
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>ESPN’s coverage of the BCS National Championship for college football Monday tops the cable ratings chart for the week of January 3-9.  This year’s 8.7 rating for the title game is down from a 10.1 last year — not surprising because LSU was shut out.

MTV’s Jersey Shore season premiere was the top entertainment program for the week, while Pawn Stars and Storage Wars continue to do well one notch below.  The honors for the top scripted show goes to the finale of Disney Channel’s Wizards of Waverly Place, scoring a 1.9 18-49 rating and almost 10 million viewers 2+ (especially good for a Friday night). 

Weekly chart is available after the jump.


About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.