A dull summer Friday for viewers.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis follows the chart.
ABC: Returning from a basketball week off, AGENTS OF SHIELD dropped 0.1 to 0.4, and 20/20 was steady at 0.6.
FOX: A preliminary 0.4 for US OPEN coverage, which may rise slightly in finals.
CW: A rerun followed each new episode in the hour, with MASTERS OF ILLUSION at 0.2/0.2 (steady with last week’s 2 new episodes) and THE BIG STAGE at 0.2/0.1 (compared to 0.1/0.1 for new episodes last week).
NBC: After a rerun AMERICAN NINJA WARRIOR at 0.6, DATELINE lost 0.1 to 0.6.
CBS: WHISTLEBLOWER dropped 0.1 to 0.3, followed by reruns at 0.3/0.3.
FOX’s US OPEN coverage continues in primetime tonight and tomorrow. Also on Sunday, CBS experiments with airing Season 1 of its streaming series THE GOOD FIGHT on the network, and there are premieres for EUPHORIA on HBO and CITY ON A HILL on Showtime.
PREVIOUS FRIDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS FRIDAY CABLE & BROADCAST NATIONALS
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