For a summer Friday, BIG BROTHER was indeed big.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis follows the chart.
CBS: A special BIG BROTHER dominated the night at 1.5. It was followed by 0.6-0.7 reruns.
ABC: After a 0.7 SHARK TANK rerun, WHAT WOULD YOU DO was up 0.1 to 0.7, and 20/20 was steady at 0.8.
NBC: An AMERICA’S GOT TALENT rerun at 0.9 was followed by DATELINE, which held at 0.7.
FOX: Reruns at 0.4.
CW: Reruns at 0.3.
Saturday offers an assortment of finales: the track runs out for AMC’s sturdy HELL ON WHEELS, HBO gives fans of LOOKING a valedictory 90-minute movie, and CBS finally finishes burning off ANGEL FROM HELL. On Sunday, the main interest will be to see how well Starz can build on the huge success of POWER’s move to the night with the addition of SURVIVORS REMORSE at 10PM.
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