March 22, 2016



The shows that fell last week didn’t bounce back.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fasts Demo 2016 Mar MON.21

ABC:  DANCING WITH THE STARS returned at 1.8, down 0.3 from its last premiere.  CASTLE held at its 1.1 from 2 weeks ago.

CBS:  SUPERGIRL and NCIS: LA both stayed at 1.3.  SCORPION lost 0.1 to 1.5.

NBC:  THE VOICE fell 0.3 to 2.7, and BLINDSPOT remained at 1.6.

FOX:  GOTHAM and LUCIFER were steady at 1.3/1.2.

CW:  Their recently announced renewals didn’t help CRAZY EX-GIRLFRIEND or JANE THE VIRGIN, which returned from a week off at 0.2/0.3, each down 0.1 from their last originals.

Tonight, NBC once again uses THE VOICE to launch a new show, in this case the medical drama HEARTBEAT.  On cable, STITCHERS returns to Freeform.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fasts Track 2016 Mar MON.21

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.


About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.