Articles

April 5, 2016
 

SHOWBUZZDAILY MONDAY NETWORK SCORECARD – 4.4.2016

 

Most of the networks side-stepped the NCAA Championship Game.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fasts Demo 2016 Apr MON.04

NBC:  THE VOICE had no trouble taking the night at 2.4, but it felt the cable competition with a 0.4 drop from last week.  Similarly, BLINDSPOT fell 0.2 to 1.4.

ABC:  DANCING WITH THE STARS apparently doesn’t have as many basketball fans, holding last week’s 1.7.  CASTLE, which took last week off, was up 0.1 from 2 weeks ago to 1.2.

CBS:  A BIG BANG THEORY rerun at 1.6 led the night.

FOX:  Reruns at twin 0.6s.

CW:  Reruns at 0.2/0.2.

AMERICAN IDOL starts its farewell tonight with a clip special, and THE VOICE airs a clip episode as well.  On cable, FX has the finale of PEOPLE V. OJ SIMPSON, and FREEFORM offers the season finale of SHADOWHUNTERS.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fasts Track 2016 Apr MON.04

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.

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About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.