All the non-Debate programming was quite steady.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
CBS: All of the 4 major broadcast networks (along with many cable networks) devoted their 9-11PM hours to coverage of the first PRESIDENTIAL DEBATE. In the 8PM hour, THE BIG BANG THEORY was down 0.3 from last week’s final rating (but BIG BANG is the most likely network show to gain in afternoon numbers), and KEVIN CAN WAIT gained 0.1 from last week’s premiere to 2.7. CBS Debate coverage was at 2.8, with 2.0 for its half-hour of analysis afterward.
NBC: THE VOICE held at 3.3, and the network won bragging rights for its Debate coverage, considerably ahead of the other networks at 5.4 (3.9 for the analysis post-show).
ABC: DANCING WITH THE STARS rose 0.1 from last Monday to 1.8, and Debate coverage was at 3.1, with 2.3 for the post-show.
FOX: GOTHAM slipped 0.1 to 1.2, with Debate coverage at 1.7, and analysis at 2.0.
CW: More SUPERGIRL reruns at twin 0.3s.
The networks repeat last week’s Tuesday line-ups tonight, while Syfy premieres the new scripted series AFTERMATH.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
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