August 30, 2013

The Sked: Official Thursday Ratings — A Night of Horror

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Written by: Mitch Metcalf
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Official ratings for Thursday came down to a combined 3.6 adult 18-49 rating for the five over-the-air broadcast networks last night from a very misleading 6.7 rating in the fast nationals, which were inflated by many local pre-emptions for the final night of NFL preseason games.  CBS declined 0.9 rating point from the fast nationals to the official nationals, NBC and FOX each declined 0.7, ABC declined 0.6 and The CW dropped 0.2.  One ugly night of TV when the dust settled.  The highest-rated show on the night (Big Brother) finished under a 2 rating, and Hollywood Game Night finished its summer run with a lowly 1.0 rating.  As a whole, Thursday network TV was 18% below last Thursday night and 17% below last year’s similar night which was handicapped by the final night of coverage from the Republican National Convention.

Daily Comparison 2013 Thu Aug 29 three way Official Nationals

About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.