November 2, 2014

The Sked: SATURDAY Ratings 11.1.2014

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Written by: Mitch Metcalf
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DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

A horrific night for network TV Saturday, when even college football could not salvage the night because ESPN had the best prime time game by far (#3-Auburn at #4-Ole Miss) in four-point game (35-31 final) that was tight the whole way (tied at the end of the 1st quarter, a three-point game at halftime, and a four-point game at the end of the 3rd quarter).  It doesn’t get any better than that: two highly-ranked teams in a close game — the ESPN demo rating (available Tuesday) will be huge.

Demo Profile 2014 SAT Nov 01

CABLE RATINGS: Come Tuesday morning for detailed demographic ratings for top cable programs from this night.

About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.