The OLYMPICS OPENING CEREMONY wasn’t a fluke.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and Olympics comparisons follow the chart.
NBC: The first night of regular event coverage confirmed that ratings for the RIO SUMMER OLYMPICS may reach historic lows. Last night’s 5.5 average was once again the lowest in 20 years, and 20% below the previous low in 2004. NBC will be wildly pointing to every scrap of data it can present on digital viewing, but these numbers are crushing.
ABC: BOSTON EMS dropped 0.1 to 0.3.
CBS: A RUSH HOUR burn-off was down 0.1 from last week’s to 0.2.
FOX: Those who loved WAYWARD PINES turned up for reruns to the tune of 0.2/0.1.
BIG BROTHER will face up to the Olympics tonight.
RIO OLYMPIC RATINGS So Far Compared to Previous Summer Games:
CABLE RATINGS: Come back early Tuesday for detailed demographic ratings for top cable programs from this day.
###
Related Posts
-
The Sked: Saturday Ratings 7.30.2016
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###
-
The Sked: Saturday Ratings 6.4.2016
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###
-
The Sked: Saturday Ratings 6.18.2016
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###
-
The Sked: Saturday Ratings 5.14.2016
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###
