August 28, 2017


NOTE: Local pre-emptions for breaking news coverage of Hurricane Harvey flooding in Houston (#8 television market in the US, with 2.2% of the population) and surrounding markets will distort the numbers below. The official broadcast program ratings will be available Tuesday morning, along with cable ratings for the GAME OF THRONES season finale and the VMAs. 

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fast Track 2017 Aug 27.SUN

NBC:  The national NFL PRESEASON game is at a preliminary 1.6.

ABC:  A new CELEBRITY FAMILY FEUD, airing after 2 weeks of reruns, was up 0.2 from the last original episode to 1.2.  FUNDERDOME (0.8) and THE $100,000 PYRAMID (0.7) were steady with last week.  The night started with 1.0 for a rerun of AMERICA’S FUNNIEST HOME VIDEOS.

CBS:  60 MINUTES slipped 0.1 to 0.7, BIG BROTHER held at last Sunday’s 1.8, and CANDY CRUSH is currently up 0.1 to 0.5.  The NCIS: LA rerun that ended the night was at 0.4.

FOX:  Reruns, currently at 0.8-0.9, but inflated at least in part by the late afternoon NFL game.

The networks air regular programming tonight.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fast Track 2017 Aug 27.SUN

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top Friday cable programs. Saturday & Sunday cable ratings will be posted Tuesday morning.




About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."