Broadcast coverage of the 2d PRESIDENTIAL DEBATE was down from Round 1, but the fracas was also covered on only 3 of the major networks.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: AMERICA’S FUNNIEST HOME VIDEOS (1.2) and ONCE UPON A TIME (1.3) were each up 0.2 from last week, and then PRESIDENTIAL DEBATE coverage was at 2.9, with the half-hour of analysis at 2.1.
CBS: After the late NFL overrun, 60 MINUTES had the benefit of that boost to 3.1, then Debate coverage was at 3.8, with the analysis at 2.8.
FOX: After a 1.5 episode of THE SIMPSONS that probably shared time with some local NFL overruns, BOB’S BURGERS was at 1.2, and THE SIMPSONS was down 1.1 to 1.5, then there was a SON OF ZORN rerun at 1.0, with the Debate at 1.9.
NBC: SUNDAY NIGHT FOOTBALL’s preliminary 5.2 was down 0.9 from last week’s early number.
SUPERGIRL flies to CW tonight, and CBS continues rolling out its Monday with a 1-hour season premiere of 2 BROKE GIRLS.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
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