April 10, 2017

The Sked: Sunday Network Scorecard 4.9.2017


Things aren’t getting easier for ONCE UPON A TIME.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fast Demo 2017 Apr 09.SUN

ABC:  After AMERICA’S FUNNIEST HOME VIDEOS dropped 0.2 to 0.7, ONCE UPON A TIME was down 0.1 to 0.7.  MATCH GAME gained 0.1 to 0.7, and AMERICAN CRIME was steady at 0.4.

CBS:  The line-up ran late because of an overrun from the final day of THE MASTERS.  Then 60 MINUTES rose 0.4 to 1.5 (subject to adjustment), NCIS: LA fell 0.5 from 2 weeks ago to 1.1, and MADAM SECRETARY was down 0.4 to 0.7.

NBC:  LITTLE BIG SHOTS held at 1.3 (preceded by a 0.6 rerun), CHICAGO JUSTICE remained at 0.9, and SHADES OF BLUE stayed at 0.7.

FOX:  A night of comedy reruns, led by THE SIMPSONS and FAMILY GUY at 0.8.

Cable tonight features two returnees, AMC’s BETTER CALL SAUL and TBS’s ANGIE TRIBECA.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fast Track 2017 Apr 09.SUN

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top Friday cable programs. Saturday & Sunday cable ratings will be posted Tuesday morning.




About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."