Christmas Eve went to a classic.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: The broadcast premiere of THE GREATEST SHOWMAN was at 0.4. Rerun cartoon specials followed at 0.3/0.3.
CBS: Reruns at 0.2-0.3.
NBC: The 1946 IT’S A WONDERFUL LIFE was at 0.6, steady with the Christmas Eve 2019 airing.
FOX: Reruns at 0.2/0.1.
CW: Reruns at 0.1/0.1.
Today, ABC and ESPN share the annual Christmas Day marathon of NBA games.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
Note: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). Accurate program ratings will be available this afternoon with the broadcast finals.
PREVIOUS THURSDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS THURSDAY CABLE & BROADCAST NATIONALS
NEWS & LATE NIGHT BROADCAST RATINGS
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