A fairly steady night.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: WHO WANTS TO BE A MILLIONAIRE gained 0.1 to 0.9, and both HOLEY MONEY (0.8) and TO TELL THE TRUTH (0.7) were steady.
CBS: MAN WITH A PLAN held at 0.6, and BROKE was up 0.1 to 0.6. The night’s reruns were at 0.6/0.6/0.4.
NBC: Returning from a week off, COUNCIL OF DADS (0.4) and BLINDSPOT (0.3) were steady. A rerun SVU was at 0.3.
FOX: CELEBRITY WATCH PARTY stayed at 0.3, and LABOR OF LOVE was up 0.1 to 0.3.
CW: BURDEN OF TRUTH (0.1) and IN THE DARK (0.1) were steady.
Tonight’s pandemic-related programming includes CBS’s HAIRCUT NIGHT IN AMERICA.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
PREVIOUS THURSDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS THURSDAY CABLE & BROADCAST NATIONALS
NEWS & LATE NIGHT BROADCAST RATINGS
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