September 14, 2018


NOTE: CBS and NBC time-period ratings below are inflated about a tenth of a point by local broadcast pre-emptions for THURSDAY NIGHT FOOTBALL (aired nationally on the NFL Network). WKRC in Cincinnati carried the game instead of the CBS schedule, and WBAL in Baltimore carried the game instead of the NBC schedule. Also, the ratings below for all networks are distorted by local news pre-emptions in North and South Carolina for Hurricane Florence coverage.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

ABC:  The season finale of MATCH GAME is currently up 0.2 to 0.8, and the season finale of TAKE TWO is up 0.1 to 0.5.  The night started with a CELEBRITY FAMILY FEUD rerun at 0.9.

CBS:  BIG BROTHER is currently up 0.2 to 1.7.  The reruns are at 1.2/1.1 for the sitcoms, and 0.6 for SWAT.

NBC:  Reruns at 0.5-0.6 for now.

FOX:  Reruns at 0.6/0.4.

CW:  Reruns at 0.2/0.1.

CBS airs a SUNDAY’S BEST special tonight, saluting its own CBS SUNDAY MORNING series.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.




About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.