October 18, 2013



CW’s experiment with historical romance didn’t get off to a great start.

Daily Comparison 2013 Thu Oct 17 three way v2

CW:  An 0.8 isn’t a terrible number for CW, so if REIGN can manage to hold there, it has a chance.  But its debut was 0.2 below the launch of The Originals, and a big 0.4 under last year’s premiere of Beauty & The Beast.  It looked particularly dim last night after the very strong 1.3 for its lead-in THE VAMPIRE DIARIES, which outrated both ABC and NBC in its hour and was up 0.3 from last week, possibly because the chunk of its audience that had tried the competing fantasy on ABC last week came running back.

ABC:  Which is to say that ONCE UPON A TIME IN WONDERLAND is now an official flop, down half a point from its already-underwhelming premiere to an awful 1.2–also half a point behind last season’s canceled The Last Resort.  That didn’t help GREY’S ANATOMY, which was down 0.2 to 2.6, tying its all-time low.  SCANDAL, though, was unscathed, up 0.2 to a 3.3 that made it the highest-rated show of the night without Big Bang in its title.

CBS:  The network can be pleased that its new comedies seem to have stabilized.  Even though THE BIG BANG THEORY dipped 0.2 to 4.9, THE MILLERS was up 0.2 to 3.2 and THE CRAZY ONES climbed 0.1 to 2.5.  The later half of the evening, though, was less promising.  2 1/2 MEN fell 0.2 to 2.1, and ELEMENTARY dropped 0.3 to a series low 1.6.  With the exception of Big Bang, the rest of the night is down 20-30% from Thursdays last season.

NBC:  The network hasn’t yet announced any schedule changes for Thursday, but it’s preempting the 9PM hour on Nov. 7 for a special episode of–you guessed it–The Voice.  Meanwhile, the line-up is what it is.  PARKS & RECREATION, WELCOME TO THE FAMILY, SEAN SAVES THE WORLD and PARENTHOOD each crept up 0.1 last night (to 1.3/0.9/1.1/1.3, respectively), while THE MICHAEL J. FOX SHOW held at 1.2.  

FOX:  In preliminary numbers, the MLB AMERICAN LEAGUE PLAYOFFS scored a 2.4, even with the previous night’s game.

Tonight is the last Friday before NBC launches its regular line-up.  All the networks are status quo this evening.

About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."