Even football was subdued on a very quiet night.
CBS: A blowout win by Atlanta over Tampa Bay tested even NFL fans, as THURSDAY NIGHT FOOTBALL crashed by 2.2 from last week to a 3.3 preliminary rating. That will go up in final numbers, but not enough to make up the difference.
NBC: THE BIGGEST LOSER fell 0.3 from last week’s season premiere to a series low 1.3. It was followed by a rerun of the MYSTERIES OF LAURA pilot at 0.8.
ABC: Shonda Rhimes reruns at 0.6-0.7.
FOX: SLEEPY HOLLOW reruns at 0.5.
CW: Reruns at 0.2/0.2.
Everything new tonight is unscripted, including a fresh hour of UTOPIA and Big Brother and Biggest Loser clip shows.
DEMOGRAPHIC DETAIL
The chart above goes beyond the adult 18-49 rating, adding other key advertiser sales demographics (adult 18-34 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares), and total viewership (ages 2 or more expressed in thousands of people).
About the Author
