HEROES was sorta REBORN.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
NBC: HEROES REBORN started with 1.9 for its 2-hour premiere, hardly numbers to shout about, but not a bad result in Fall 2015. It was relatively stable during the broadcast, starting with 2.1 at 8PM and settling to 1.9 during the last 90 minutes. THE PLAYER, though, is already ready to fold its hand with a lousy 1.2 premiere.
ABC: The ShondaLand shows all showed some erosion. GREY’S ANATOMY premiered at 2.8, down 0.3 from last year. SCANDAL, at 3.2, was down 0.6. HOW TO GET AWAY WITH MURDER fell a particularly big 1.2 to 2.6. The numbers look a lot better, however, when compared to the most recent respective season finales: 2.2 for GREY’S, 2.3 for SCANDAL, and 2.8 for MURDER (which ended earlier in the season).
CBS: The preliminary number for THURSDAY NIGHT FOOTBALL was 4.0, down from last week’s 5.3.
FOX: A rerun of the SCREEN QUEENS 2-hour premiere gave it an additional sampling of 0.7.
CW: Reruns at 0.4/0.3.
No new shows premiere tonight, but ABC and CBS have season premieres of their returning shows.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
###
About the Author
