August 16, 2013



Don’t get too comfortable with this morning’s numbers.  Per Mitch Metcalf:  “Because of local pre-emptions for NFL preseason games, each network except for FOX should decline in the official nationals.  CBS, NBC and CW should drop about one tenth of a rating point (maybe two tenths).  But ABC will drop the most (down four or five tenths later today) because three very large markets carried football instead of the regular network schedule.  The complete list of market pre-emptions is below the chart.”  We anticipate that once the NFL preemptions are removed, the numbers for the night’s regular programming will be relatively close to last Thursday’s.

Daily Comparison 2013 Thu Aug 15 three way


Pre-emptions for NFL preseason games in Eastern & Central time zone markets (with market ranking and market size):

ABC (7.25% of US): #2 Chicago 3.05%, #4 Philadelphia 2.58%, #11 Detroit 1.62%
NBC (2.25% of US): #18 Cleveland 1.30%, #27 Baltimore 0.95%
CBS (2.04% of US): #9 Atlanta 2.04%
CW (1.00% of US): #20 Charlotte 1.00%



About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."