The State of the Union night that wasn’t.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
NBC: The networks had already cleared their 9-11PM slots for the presidential address, and rather than confuse viewers, they mostly loaded the night with filler. NBC did air back-to-back episodes of ELLEN’S GAME OF GAMES, with the new hours at 1.6/1.7 compared to last week’s 1.6, and a rerun at 1.2.
CBS: SUPER BOWL GREATEST COMMERCIALS was at 1.0, down 0.1 from last year’s edition. Reruns followed at 0.6/0.6.
CW: Both THE FLASH (0.6) and ROSWELL, NEW MEXICO (0.3) dropped 0.1.
ABC: Reruns at 0.4-0.6.
FOX: Reruns at 0.6/0.3.
VIKINGS ends its season tonight on History.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.
PREVIOUS TUESDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS TUESDAY CABLE & BROADCAST NATIONALS
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