The WINTER OLYMPICS remained far above everything else–except its own predecessors.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
NBC: The WINTER OLYMPICS had a preliminary 3.9, compared to these parallel nights: 2014 Sochi 5.0, 2010 Vancouver 5.5, 2006 Turin 7.5, 2002 Salt Lake City 13.5.
ABC: THE BACHELOR WINTER GAMES ticked up to 0.9 from last Tuesday, and KEVIN (PROBABLY) SAVES THE WORLD followed at 0.4.
CBS: Reruns at 0.5-0.7.
FOX: Reruns at 0.5-0.6.
CW: Reruns at 0.2/0.2.
THE AMAZING RACE airs its season finale tonight.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
PREVIOUS TUESDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS TUESDAY CABLE & BROADCAST NATIONALS
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