December 21, 2016



The holiday doldrums.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis follows the chart.


ABC:  The highest-rated show on any network last night was the ABC News Department’s round-up special THE YEAR: 2016 at 1.1.  That followed 0.8 for a rerun of TOY STORY THAT TIME FORGOT and 1.0 for a SHREK THE HALLS rerun.

NBC:  A pair of off-key music specials, with 0.8 ratings for both MICHAEL BUBLE SINGS & SWINGS and TONY BENNETT CELEBRATES 90.

FOX:  The season finale of SCREAM QUEENS made no argument for a return next year, holding at 0.5.  The night started with 0.8 for a rerun ICE AGE: A MAMMOTH CHRISTMAS and 0.5 for a rerun NEW GIRL.

CW:  The short holiday miniseries TERRY CREWS SAVES CHRISTMAS debuted at 0.3, the same as a rerun of GREATEST HOLIDAY COMMERCIALS.

CBS:  Reruns at 0.7-1.0.

CBS airs the 2-hour season premiere of UNDERCOVER BOSS tonight.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

This feature will return in January.

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.


About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."