April 8, 2015



2 hours of THE VOICE was all network TV could muster for excitement last night.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Demo Profile 2015 TUE.7 Apr

NBC:  Extending THE VOICE to 2 hours still put the show 0.1 behind its last regular episode at 2.7 (last week was a clip show), although it gave the usual bounce to CHICAGO FIRE, up 0.4 to 2.0.

FOX:  HELL’S KITCHEN held at 1.2, but NEW GIRL was down 0.1 to a series low 0.9.  WEIRD LONERS stayed at its premiere’s 0.7.

ABC:  FRESH OFF THE BOAT and AGENTS OF SHIELD were each up 0.1, respectively to 1.4 and 1.5, but FOREVER lost 0.2 to tie its series low 0.9.

CBS:  Everything was down:  NCIS by 0.1 to 2.1, NCIS: NEW ORLEANS by 0.2 to 1.6, and PERSON OF INTEREST by 0.2 to 1.3.  The latter two were at their series lows.

CW:  IZOMBIE showed some staying power, holding at last week’s 0.7 even though this week it had a 0.5 rerun of THE FLASH as its lead-in, instead of last week’s 1.3 fresh episode.

All the networks except CW are new tonight, and NBC continues banging the drum of THE VOICE with an extra Wednesday installment at 8PM.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week. Daily Comp 3way 2015 TUE.7 Apr

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.

About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.