June 15, 2016



Fair results for some ABC premieres.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fast Demo 2016 Jun TUE.14

ABC:  Two episodes of UNCLE BUCK were sandwiched between two episodes of TO TELL THE TRUTH on an all-premiere night, and the strategy worked.  All the shows were at about the same level of total audience (5.2-5.4M), but UNCLE BUCK skewed younger, giving it a solid (and steady) 1.5 in the demo, with the 8PM TRUTH at 1.0 and the 10PM edition rising to 1.2.

NBC:  Without having to face THE BACHELORETTE this week, AMERICA’S GOT TALENT rose 0.2 to 2.5, and that boosted MAYA & MARTY by 0.2 to 1.4.

CBS:  After 0.7-0.8 reruns, the next-to-last PERSON OF INTEREST held at 1.0.

FOX:  HOTEL HELL gained 0.2 to 0.9, and COUPLED remained at 0.5.

CW:  A new episode of CONTAINMENT couldn’t even hold its 0.4 lead-in from a rerun of THE FLASH, returning from a week off down 0.1 to 0.3.

It’s going to be a quiet TV night, as only THE NIGHT SHIFT, MASTERCHEF and WAYWARD PINES offer new episodes.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fast Track 2016 Jun TUE.14

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.


About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.