A soft night in general.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: THE GOLDBERGS gained 0.1 to 1.2, but SCHOOLED (0.9), MODERN FAMILY (1.1) and SINGLE PARENTS (0.7) were each down 0.1. WHISKEY CAVALIER held at 0.6.
CBS: A 2-hour SURVIVOR was down 0.1 to 1.4 compared to last week’s hour. SEAL TEAM aired for the first time since January 23 and dropped 0.1 to 0.7.
FOX: EMPIRE fell 0.1 to a series low 1.1, but last week it adjusted up by 0.1. STAR was down 0.1 to 1.0.
NBC: A 2-hour THE VOICE clip show was at 1.0, and a BUBLE! special was at 0.5.
CW: RIVERDALE (0.3) and the season finale of ALL AMERICAN (0.2) were steady.
Coverage of the NCAA TOURNAMENT begins in earnest today, as CBS, TNT and TBS join Tru for games running from morning through primetime.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
PREVIOUS WEDNESDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS WEDNESDAY CABLE & BROADCAST NATIONALS
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