Articles

April 1, 2021
 

SHOWBUZZDAILY WEDNESDAY NETWORK SCORECARD – 3.31.2021

 

More bad news than good.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

ABC:  THE GOLDBERGS (0.5) and the season finale of AMERICAN HOUSEWIFE (0.4) were down 0.1.  THE CONNERS (0.5) and CALL YOUR MOTHER (0.3) were steady.  The season finale of THE CON dropped 0.1 to 0.2.

CBS:  TOUGH AS NAILS was steady at 0.4.  Reruns followed at 0.3/0.3.

NBC:  Returning from a rerun week, CHICAGO MED (0.8), CHICAGO FIRE (0.9) and CHICAGO PD (0.9) were up 0.1. 

FOX:  THE MASKED SINGER (1.1) and GAME OF TALENTS (0.6) lost 0.1.

CW:  RIVERDALE held at 0.1, and NANCY DREW, which has been flirting with a rounded zero rating, hit that ignominious milestone, dropping 0.1. 

There are changes on 3 networks tonight.  NBC follows the season premiere of MANIFEST by event-izing the debut of LAW & ORDER: ORGANIZED CRIME via a former co-star crossover with SVU.  CBS has the series premiere of UNITED STATES OF AL, and FOX airs the season premiere episodes of THE MOODYS. 

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.

Note: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). Accurate program ratings will be available with the broadcast finals.

CABLE RATINGS: Come back this afternoon at the normal 1pm PT/ 4pm ET for detailed demographic ratings for top Wednesday cable programs and broadcast finals.

PREVIOUS WEDNESDAY NETWORK SCORECARDS (FAST NATIONALS)

PREVIOUS WEDNESDAY CABLE & BROADCAST NATIONALS

NEWS & LATE NIGHT BROADCAST RATINGS

SPORTS RATINGS

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About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.