Articles

January 7, 2016
 

SHOWBUZZDAILY WEDNESDAY NETWORK SCORECARD – 1.6.2016

 

A couple of veterans began their farewells.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fasts Demo 2016 Jan WED.06

FOX:  AMERICAN IDOL started its final season at 3.0, slightly below last season’s premiere final of 3.1.  Last year, however, its 2d Wednesday took a half-point plunge from the premiere.

ABC:  AMERICAN CRIME returned at 1.2, far below last year’s 2.0 premiere, but consistent with the show’s performance during most of last spring, and 0.2 above its season finale.  It followed the return of the night’s sitcoms after a month of hiatus.  THE MIDDLE and THE GOLDBERGS were each up 0.1 to 2.1, MODERN FAMILY also gained 0.1 to 2.7, and BLACK-ISH jumped 0.4 to 2.1.   

NBC:  NBC hadn’t aired its regular Wednesday schedule since November 18.  THE MYSTERIES OF LAURA held at 1.1, SVU (which was still facing EMPIRE in November) was up 0.4 to 1.8, and CHICAGO PD featured the last segment of the Dick Wolf crossover, gaining half a point to 1.9.   

CBS:  2 BROKE GIRLS moved to Wednesday with a 1.7 that was consistent with its recent Thursday airings.  MIKE & MOLLY began its last season doing what it’s always done, providing sturdy back-up wherever it’s placed, here with 1.6.  The PEOPLE’S CHOICE AWARDS collapsed by half a point to 1.3–and that was after a 0.6 drop the previous year, giving every sign of a franchise that’s out of gas.

CW:  Reruns at 0.3/0.3.

The networks (except for CW) are busy tonight, with debuts of SHADES OF BLUE on NBC, ANGEL FROM HELL on CBS and MY DIET IS BETTER THAN YOURS on ABC. 

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fasts 3way 2016 Jan WED.06

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.

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About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.