December 11, 2014



NASHVILLE scored a rare win.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Demo Profile 2014 Wed Dec 10

ABC:  The midseason finale of NASHVILLE, a series given up for dead in each of its first two seasons, won its timeslot last night against original competition from CBS and NBC.  The margin of victory was slim (at 1.5, it was up 0.2 from last week), and it could fall behind one or the other when final numbers are released this afternoon, but it’s still a fairly sweet result.  Earlier in the evening, THE MIDDLE zoomed 0.6 to tie its season high 2.2, THE GOLDBERGS was similarly up half a point to 2.2, MODERN FAMILY gained 0.3 to 3.1, and BLACK-ISH rose 0.2 to 2.3.

CW:  The ARROW midseason finale only held onto a tinge of last week’s THE FLASH crossover glow, dropping 0.4 to 1.0.  THE 100’s midseason finale was steady at 0.6.

CBS:  SURVIVOR gained 0.3 to 2.4, but CRIMINAL MINDS and STALKER each lost 0.1, down to 2.1 and 1.4 respectively.

NBC:  THE MYSTERIES OF LAURA was preempted last week, and returned down 0.2 to 1.2.  SVU fell 0.4 to 1.4, and CHICAGO PD lost 0.2, also to 1.4.

FOX:  2 hours of HELL’S KITCHEN were at 1.2, stable with last week.

FOX airs what will almost certainly be the series finale of GRACEPOINT tonight, and CW has midseason finales of THE VAMPIRE DIARIES and REIGN.  Most of the networks feature new programming, except for reruns of HOW TO GET AWAY WITH MURDER on ABC and NBC’s BLAKE SHELTON’S NOT SO FAMILY CHRISTMAS.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Daily Comp 3way 2014 Wed Dec 10

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this night.

About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.