A night for classics, old and new.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis follows the chart; comparison charts will return with regular network programming after New Year’s.
NBC: On the night before the night before Christmas, families cozied up to the zillionth run of the original HOW THE GRINCH SAVED CHRISTMAS at 1.2, which won the night. After a dip to 0.9 for HOW MURRAY SAVED CHRISTMAS, a rerun of the recent ADELE LIVE IN NY concert special did quite well at 1.1, but the night ended on a down note with 0.6 for a rerun of MICHAEL BUBLE’S CHRISTMAS IN HOLLYWOOD.
CBS: The latest colorized I LOVE LUCY CHRISTMAS SPECIAL was solid at 1.1, followed by procedural reruns at 0.7/0.9.
ABC: Sitcom reruns, topped by MODERN FAMILY at 1.0.
FOX: Reruns led by EMPIRE at 0.5.
CW: Reruns at twin 0.3s.
All the networks are regifting on Christmas Eve, and there’s not a new piece of programming to be found under the tree.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
This feature will return after the holidays.
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