February 2, 2017



STAR showed signs of life.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Final Bcast 2017 Feb 01.WED


FOX:  Despite a 0.8 lead-in from SHOWTIME AT THE APOLLO that was 0.6 lower than last week’s LETHAL WEAPON, STAR had a 0.1 bump to 1.3, which suggests that at the least it’s hit its level.

CW:  THE 100 returned at 0.4, down 0.3 from the 2015 fall premiere.  However, the 0.6 lead-in it had from ARROW (steady with last week) was half of what the series premiere of LEGENDS OF TOMORROW had delivered that night.  THE 100 was down a milder 0.1 from last May’s season finale.

CBS:  HUNTED held at 1.3.  CRIMINAL MINDS, airing for the first time since January 11, lost 0.1 to 1.3, and CODE BLACK was up 0.2 from last week to 1.1.  

ABC:  An all-rerun night, with the sitcoms at 1.0-1.1 and MATCH GAME at 0.8.

NBC:  Reruns, at 0.9-1.1.

It’s a busy night for the networks tonight.  CBS gives SUPERIOR DONUTS a post-BIG BANG THEORY airing before it begins its regular run on Monday, and also premieres TRAINING DAY at 10PM, while NBC launches POWERLESS in what had been THE GOOD PLACE’s slot.  



COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Final Cable 2017 Feb 01.WED

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.


About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.